Split Image Component looking like a checker board

Our healthcare system is broken

Patients are overwhelmed, providers are overworked, and costs keep climbing. 

Fixing it calls for fundamental change

Worthy is a healthcare innovation movement to rebuild our broken healthcare system into one that’s worthy of every human being.

Video Split Component, Video authored from DAM

Let’s build a healthcare system that’s worthy of us

If we work together, we can fix healthcare for everyone. 

Discordia Footer Component

Discordia Navigation

Discordia Embed Component, Videos from Youtube

Disrupt healthcare policy by rewarding providers to keep patients healthy

The HLTH Daily Show featuring Paul Markovich

Paul Markovich talks about creating a radical shift in healthcare: paying hospitals to keep people out. Blue Shield of California CEO sits down with the HLTH Daily Show to chat about the digital modernization of healthcare and cutting-edge care models that align incentives with outcomes.  

Healthcare innovation requires eliminating prescription drug rebates

Tête-à-tête Health

When the same generic cancer drug costs $3,000 through traditional channels but only $160 through transparent pricing, something's broken. Paul Markovich, CEO of Blue Shield of California, tells Tête-à-tête Health that dismantling the pharmacy rebate system is fundamental for creating affordable healthcare.

Discordia Card Hero

At Worthy, we stand for human dignity, respect, and connection. If we work together, we can fix healthcare for everyone.

Worthy brings policy expertise and industry acumen, inviting communities and leaders to build a healthcare system truly worthy of everyone.

Insights
Worthy in the headlines
See media
Health insurance CEO Pulls Back Curtain on Prior Auth Reform
Read
How Blue Shield of California ripped up the PBM Playbook
Listen
The HLTH Daily Show featuring Paul Markovich
Watch
National News
Health Insurance CEO Pulls Back Curtain on Prior Auth Reform
Newsweek
Read article
A Big Health Insurer is Ripping Up the Playbook on Drug Pricing
Wall Street Journal
Read article
A Free Drug Experiment Bypasses the US Health System’s Secret Fees
Bloomberg
Read article
How Blue Shield closed a big drug deal, and what it means for patients
San Francisco Business Times
Read article
How Blue Shield of California Ripped Up the PBM Playbook
Healthcare Rap
Listen
Navigating Personal Life and Professional Responsibility with the CEO of Blue Shield
Great Leadership with Jacob Morgan
Listen
Paul Markovich on bold bets, healthcare reform, and leading with purpose in a time of rising pressure
Radio Advisory podcast with Rachel Woods
Listen
The Worthy interview
Book an interview, event, or podcast
Contact us